Youth Competition Overview

Monument Avenue: General Demotion/General Devotion Young Designers is a design ideas competition run by the Storefront for Community Design + the mObstudiO that invites youth from the Richmond region to create proposals for the next monument on Monument Avenue in Richmond, Virginia.


Recent discussion and debate have called into question the role of monuments and statuary in the public realm. For what people or causes should we create statues? Given our diverse society, who or what can we agree to celebrate and how should we celebrate them? What are the values and/or beliefs that we as a community or a country hold in common? Are statues an outdated mode of public recognition and if so what is the appropriate way to celebrate our heroines, our heroes, our common ground?

The intent of the competition is to generate constructive dialogue about the difficult and divisive issues embedded in our history. Monument Avenue: General Demotion General Devotion Young Designers solicits high school student proposals that identify the subject and create the design for the next monument. Students from around the Richmond region including students in Richmond City, Henrico, Hanover, Chesterfield, and New Kent counties are eligible to submit. Each entrant will submit a paper mâché sculpture along with a drawing and short written explanation.

A jury of nationally recognized artists and designers will select winners and award prizes. The Branch Museum of Architecture and Design in Richmond, Virginia, will exhibit the entries. Submissions are due on December 15, 2018.

Curriculum for Students

Interested in running a unit of this curriculum in your classroom this year?

A 16-day monument-making paper maché unit for high school students is available for download here.
Monument Avenue: Youth Competition Curriculum


Submission Requirements

Each submission should contain the following:

  • One essay describing the submission
  • One drawing or sketch of the proposed sculpture in graphite on 8.5″x11″ paper
  • One model of the proposed sculpture that fits within a USPS Medium Flat Rate Box, or with the maximum dimensions of 11 1/4″ x 8 3/4″ x 6″

A maximum of 20 submissions per school with be accepted before the deadline at midnight on December 15, 2018.

Project Material Scholarships are available!
Please direct inquiries to


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An exhibition of entries for the youth competition will open at the Branch Museum of Architecture and Design (2501 Monument Avenue, Richmond, VA, 23220) on February 16, 2019 and remain open until April 20, 2019. People’s Choice Awards will be open throughout the duration of the exhibition. An juried awards ceremony and panel discussion will be announced by the opening date and take place in mid March.


Join us for extra curricular workshops to participate in the Youth Competition. Workshops are free and will assist students in designing monuments to heroes that they would like to see on Monument Avenue. Workshop outcomes will be entered into the Youth Competition and winning entries will be displayed at the Branch Museum of Architecture and Design in March 2019.


2 workshops will take place in 2 sessions:

Six Points Innovation Center (6PIC)
3001 Meadowbridge Road
November 9 and 16
From 3 to 6pm


Science Museum of Virginia
The Mix (must sign up to be a Mix Member first here)
2500 W Broad Street
November 10 and 17
From 1 to 4pm

email inquiries to

Download this flyer to publish this competition in your school
Youth Competition Flyer 8.5×11