Press Release

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Competition Overview

The Storefront for Community Design and the mObstudiO of VCUarts announce the opening of Monument Avenue: General Demotion/General Devotion an international ideas competition to reimagine Monument Avenue in Richmond, Virginia. Storefront and the mObstudio invite architects, landscape architects, planners, designers, artists and individuals, to contribute to this important dialogue about race, memory, the urban landscape and public art. Registration will remain open until September 15, 2018, with submissions due on December 1, 2018. The Valentine will host an exhibition of entries, opening on February 14, 2019.


April 2018 Registration opens
April, 2018–Sept. 15, 2018 Responses to questions on website
September 15, 2018 Registration closes. No entries will be judged if they are not registered by September 15
December 1, 2018 Competitions entries due
February 14, 2019 Exhibition of competition Entries Opens at the Valentine, Richmond, VA and entries available online
November 20, 2019 Closing reception and announcement of jurors’ selections and People’s Choice Award
December 1, 2019 Exhibition closes


Competition Partners

Storefront for Community Design
mObstudiO, Virginia Commonwealth University
The Valentine
The NEA Artworks